Happy New Year, Crux Rainmakers! Today, the 2nd anniversary of this Blog, is the start of not only a new year, but a world of new opportunity. It is a time to (1) truly embrace our passion for what it is we do, (2) solidify our commitment to the process of developing business (especially as discussed in this Blog), and (3) step-up our confidence level to bring in new business and take excellent care of our clients, customers, and donors. We need to use the optimism of a new year to our professional advantage!
As I have mentioned in the past, as we embark on a brand new year, I think it is good idea to bring us back to the very beginning for a moment. On January 1, 2011, I published my first post on Crux Rainmaking. Since it is an integrated business development approach, and we are delving into various aspects of it in these Blog posts, it is certainly helpful to refamiliarize ourselves with the overall approach to help keep everything in context.
Please CLICK HERE to be redirected to that first post!